You just need to paste the entire snippet into the HTML on your web pages, just before the closing </head>tag.
This is a confusing question. Please note that the correct answer is “Just before the closing </head> tag” at the current version of the Google Analytics Individual Qualification Exam in English. We will update this file if/when it changes.
Note that in Google Analytics Academy assessments a correct answer is different to the same question -Just after the opening <head> tag. Moreover, if you take the GAIQ exam in French the correct answer is also “Just after the opening <head> tag”.
Simple page Code

<!DOCTYPE html> <html lang="en"> <head> <meta charset="UTF-8"> <meta name="viewport" content="width=device-width, initial-scale=1.0"> <title>Document</title> </head> <body> </body> </html>
Web Page With Google Analytics Code Example
<!DOCTYPE html>
<html>
<head>
<title>Page Title</title>
<!-- Global site tag (gtag.js) - Google Analytics -->
<script async src="https://www.googletagmanager.com/gtag/js?id=UA-130174399-1"></script>
<script>
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('config', 'UA-130174399-1');
</script>
</head>
<body>
<h1>This is a Heading</h1>
<p>This is a paragraph.</p>
</body>
</html>
what data is google analytics goals unable to track?
- Customer’s lifetime value
- Making a purchase
- Signing up for a newsletter
- Watching a video
what data does google analytics prohibit collecting?
- Product SKU(s)
- Billing city
- Purchase amount
- Personally identifiable information
which google analytics visualization compares report data to the website average
Comparison view
TOP 10 DATA ANALYTICS TOOLS
1. R Programming
2. Tableau Public:
3.Python
4. SAS:
5. Apache Spark
6. Excel
7. RapidMiner:
8. KNIME
9. QlikView
10. Splunk: